![Nature Valley UK logo](https://brandsitesplatform-res.cloudinary.com/image/fetch/w_400,c_scale,q_auto:eco,f_auto,fl_lossy,dpr_1.0,e_sharpen:85/https://assets.brandplatform.generalmills.com%2F-%2Fmedia%2Fproject%2Fgmi%2Fcorporate%2Fcorporate-master%2Fimages%2Flogos%2Fbrands%2Fnature-valley-logo-revised.png%3Fw%3D190%26rev%3D5d58da2d16d4482da9e3633d6ff7d8e8 400w)
![Five Nature Valley bars randomly arranged on a cutting board with bowls of blueberries and craisins](https://brandsitesplatform-res.cloudinary.com/image/fetch/w_1500,c_scale,q_auto:eco,f_auto,fl_lossy,dpr_1.0,e_sharpen:85/https://assets.brandplatform.generalmills.com%2F-%2Fmedia%2Fproject%2Fgmi%2Fcorporate%2Fcorporate-master%2Fimages%2Ffood%2Fproduct%2Fnature-valley-jan-22-v4.png%3Fw%3D720%26rev%3D73976660281f4ac2af1abfd40b5e9193 1500w)
Nature Valley™
Inspiring people to connect with nature with on-the-go snacks since 1975.
Made with nature
Launched in the UK and Ireland in 2006, Nature Valley™ is the No. 1 cereal bar brand.*
Nature has been our inspiration since 1975. That’s why all our bars are made with great tasting ingredients, like natural oats, honey, natural peanuts and almonds. So whether you’re hiking through the forest or cycling the countryside, experience life the Nature Valley™ way!
Nature Valley™ offers a broad range of delicious products that include Crunchy granola bars, Protein bars, Fruit & Nut bars and Sweet & Salty Nut bars.
We are proud official sponsors of Nature Valley™ Gone Wild festival, and you can find all info you need on the festival in our website.
*Period: 52 Weeks ending 27th August 2022 | Currency: Local Currency | Category: BARS | Market: Total Coverage including Discounters | (Values, Volume & Units are in MM)![nature-valley-products-made-with-nature](https://brandsitesplatform-res.cloudinary.com/image/fetch/w_auto:100,c_scale,q_auto:eco,f_auto,fl_lossy,dpr_auto,e_sharpen:85/https://assets.brandplatform.generalmills.com%2F-%2Fmedia%2Fproject%2Fgmi%2Fcorporate%2Fcorporate-master%2Fimages%2Ffood%2Flifestyle%2Fnature-valley-made-with-nature.png%3Fw%3D551%26rev%3Dd49857b4a3a64c77a77d648f85bd2fc7)
The Original Granola Bar
As creators of the world’s first granola bar, we’ve grown into a family of snacks that puts our love for the great outdoors front and center.
![Nature Valley granola bars stacked](https://brandsitesplatform-res.cloudinary.com/image/fetch/w_auto:100,c_scale,q_auto:eco,f_auto,fl_lossy,dpr_auto,e_sharpen:85/https://assets.brandplatform.generalmills.com%2F-%2Fmedia%2Fproject%2Fgmi%2Fcorporate%2Fcorporate-master%2Fimages%2Ffood%2Flifestyle%2Fnature-valley-bars-stacked-feb-22.png%3Fw%3D500%26rev%3Db7abfe93d86c42cda00a9c8052591b61)
Crunchy, chewy, salty, sweet — take your pick.
Our snacks are crafted to fuel your day with real good ingredients
![Nature Valley bars with vanilla layer stacked](https://brandsitesplatform-res.cloudinary.com/image/fetch/w_auto:100,c_scale,q_auto:eco,f_auto,fl_lossy,dpr_auto,e_sharpen:85/https://assets.brandplatform.generalmills.com%2F-%2Fmedia%2Fproject%2Fgmi%2Fcorporate%2Fcorporate-master%2Fimages%2Ffood%2Flifestyle%2Fnature-valley-vanilla-stacked-quick-facts.png%3Fw%3D1080%26rev%3Dbe9c2734ae6a4fee847673f4aa55cba1)
Wholesome goodness
![Nature valley](https://brandsitesplatform-res.cloudinary.com/image/fetch/w_auto:100,c_scale,q_auto:eco,f_auto,fl_lossy,dpr_auto,e_sharpen:85/https://assets.brandplatform.generalmills.com%2F-%2Fmedia%2Fproject%2Fgmi%2Fcorporate%2Fcorporate-master%2Fimages%2Ffood%2Flifestyle%2Fnature-valley.jpg%3Fw%3D1080%26rev%3D8f9d64d8d8394178b07050cb0ed4a529)
Real flavour
![Nature Valley granola on yogurt](https://brandsitesplatform-res.cloudinary.com/image/fetch/w_auto:100,c_scale,q_auto:eco,f_auto,fl_lossy,dpr_auto,e_sharpen:85/https://assets.brandplatform.generalmills.com%2F-%2Fmedia%2Fproject%2Fgmi%2Fcorporate%2Fcorporate-master%2Fimages%2Ffood%2Flifestyle%2Fnature-valley-granola-quick-facts-feb-22.png%3Fw%3D1080%26rev%3D99efd10095a7418d8e2bb80be72a4c39)
Energy you can depend on
Forging new paths since 1975
After launching with our granola cereal, we realized one key aspect was missing: the ability to be eaten outside, on the go. So, we got to work and the world’s first granola bar was created.
Now, almost 50 years later, we’ve stayed true to our name and have a whole family of snacks that inspire people to connect with nature.
![Nature valley crunchy snacks on a green background](https://brandsitesplatform-res.cloudinary.com/image/fetch/w_auto:100,c_scale,q_auto:eco,f_auto,fl_lossy,dpr_auto,e_sharpen:85/https://assets.brandplatform.generalmills.com%2F-%2Fmedia%2Fproject%2Fgmi%2Fcorporate%2Fcorporate-master%2Fimages%2Ffood%2Flifestyle%2Fnature_valley_r1_alt3.jpg%3Fw%3D4800%26rev%3Da7d9cdfe1c1c4621a5f07f7edc6f4923)
Fully recyclable packing by 2025
We’ve taken the first step by making our Crunchy bar wrappers store drop-off recyclable, with the goal of making all of our packaging fully recyclable by 2025.